Vision for the future
Doggo Bike aims to position itself as a company that always listens to the needs of its customers and their dogs. It aims to offer top-quality products, and become the world reference in terms of dog carts.
Founder
MANUFACTURING AND CONSTRUCTION
Manufacturer Doggo Bike systematizes its sales processes
with CentrixOne CRM
Designed by dog-loving Canadians, Doggo Bike offers bike carts and strollers for dogs. The fast-growing company sells its products in 80 outlets across Canada, and is preparing for launch in the U.S. and European markets.
The Problem
As a young, fast-growing company in Canada, Doggo Bike needed to move away from Excel files to structure its international expansion phase.
Founder, Arthur Verol, wanted to structure sales processes with a local, reliable, and robust tool to support its rapid expansion into new markets.
Challenges of Excel-based sales management:
- Complex information handling with lots of room for error
- Inefficient management of sales activities, with many non-value-add activities
- No possibility to automate functions and optimize sales staffs use of time
- No integration with QuickBooks
Thanks to CentrixOne, we have automated our processes. Every dollar paid to an employee is used for a call with a customer, while CentrixOne takes care of all the non-value-added tasks.
Key Achievements
Doggo Bike has significantly increased the speed, efficiency, and reliability of its sales processes:
- Structuring, automation and standardization of sales processes.
- Optimized sales reps’ daily activities as manual reporting and Excel file manipulations are no longer required.
- Every dollar paid to an employee being is used towards a sales goal.
Automated processes, integrated reports and web forms enabled rapid customer insight and targeting with personalized interactions:
- Rapid identification of high-potential prospects, enabling immediate action to close sales fast.
- Precise socio-economic and demographic information to better target customers and their future needs (new product development).
Mr. Verol would like to emphasize the ease of working with the CentrixOne team; a Canadian team, with a human approach.
Founder
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